PRINT MEDIA
NEWSPAPERS: check with the newspaper that you are trying to work with as some newspaper
sections will have longer lead times
TRADE MAGAZINE (monthly)
CONSUMER MAGAZINE (monthly)
METRO MAGAZINE (monthly)
WEEKLY MAGAZINES
SUNDAY MAGAZINES (with Sunday newspapers)
TELEVISION
PUBLIC SERVICE ANNOUNCEMENTS
NATIONAL MORNING SHOWS
LOCAL TALK SHOWS
LOCAL NEWS
RADIO
PUBLIC SERVICE ANNOUNCEMENTS
PROMOTIONS
TALK SHOWS
NEWS |
LEAD TIME
One to three weeks for dailies
Six weeks to two months.
Five to six months.
Three to Four months.
One to two months.
Three to four months.
LEAD TIME
Six to eight weeks.
Two weeks to two months.
Two to six weeks.
Two days.
LEAD TIME
Six to eight weeks.
Two weeks to two months.
One week to one month.
Two days. |
